Privacy Policy

Self ("us", "we", or "our") operates the website selfbeauty.ca (the "Service"). This Privacy Policy outlines our practices regarding the collection, use, disclosure, and safeguarding of your Personal Data when you visit our website, use our services, or purchase our products, in strict compliance with the Canadian Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Ontario privacy legislation.

By using the Service, you consent to the collection and use of information in accordance with this policy. If you do not agree with the terms outlined herein, please discontinue use of the Service.

1. Accountability and Meaningful Consent

We are responsible for the personal information under our control. We limit the collection of your data to only what is strictly necessary to provide our premium services, manage bookings, and optimize your experience. Consent may be withdrawn at any time, subject to legal or contractual restrictions and reasonable notice.

2. Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information includes, but is not limited to:

• First name and last name
• Contact information (Email address, phone number)
• Billing and payment information (processed securely through PCI-compliant third-party processors)
• Appointment schedules, skin types, or custom service preferences voluntarily provided during booking inquiries
• Cookies and Usage Data

Usage Data

We may automatically collect information on how the Service is accessed and used ("Usage Data"). This may include your device's Internet Protocol address (IP address), browser type, browser version, the specific pages of our Service that you visit, the time and date of your visit, the duration of time spent on those pages, unique device identifiers, and other diagnostic data.

Tracking & Cookies Data

We utilize cookies and similar tracking technologies to monitor activity on our Service and maintain essential configuration data. Cookies are files with a small amount of data which may include an anonymous unique identifier.

You can configure your browser to refuse all cookies or to signal when a cookie is being sent. However, if you do not accept cookies, certain portions of our Service or online booking tools may become inaccessible.

Examples of Cookies We Use:

• Session Cookies: To maintain active browser states and operate our digital Service.
• Preference Cookies: To securely remember your preferences, selected locations, and custom settings.
• Security Cookies: To verify identities and prevent fraud.

3. Use of Data

Self utilizes the collected data for specified, legitimate business purposes, including:

• To deliver, maintain, and personalize our services and product offerings.
• To manage client appointments, bookings, and digital boutique operations.
• To communicate updates, notifications, or modifications regarding our Service.
• To provide premium customer care, consultations, and ongoing support.
• To analyze website usage metrics to optimize our user interface and branding layout.
• To monitor the security of our infrastructure and proactively address technical issues.

4. Retention and Transfer of Data

Self retains Personal Data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable Canadian financial, legal, and operational laws.

Your information, including Personal Data, is primarily processed and stored within Canada. However, some of our third-party digital infrastructure providers (such as cloud hosting, analytics, or automated calendar systems) may process data on servers located outside of Ontario or Canada. By submitting your information, you acknowledge that your data may be subject to the lawful access laws of those jurisdictions. We ensure that any international data processing partners maintain rigorous contractual safeguards equivalent to Canadian privacy standards.

5. Disclosure of Data

Legal Requirements

Self may disclose your Personal Data in good faith if such action is determined necessary to:

• Comply with a verified legal obligation or valid regulatory request under Canadian law.
• Protect and defend the proprietary rights, safety, or property of Self.
• Prevent, investigate, or address potential wrongdoing or fraud connected to the Service.
• Protect the personal safety of our clients, website users, or the general public.
• Mitigate legal liability.

Third-Party Service Providers

We engage trusted third-party companies and individuals to facilitate our Service ("Service Providers"), process secure payments, host repository files, manage salon software, or conduct analytics. These third parties are granted access to your Personal Data strictly to perform designated tasks on our behalf and are contractually bound to maintain absolute confidentiality and data security.

Analytics

We use third-party tools to audit and analyze our platform's reach:

• Google Analytics: A web service provided by Google that tracks and reports website traffic. Google may use the data collected to contextualize and personalize ads within its own network. You can opt out of this tracking by installing the official Google Analytics Opt-out Browser Add-on.

6. Security of Data

The security of your data is paramount. We employ commercially acceptable physical, technological, and administrative safeguards (such as secure cloud servers and SSL encryption) designed to prevent unauthorized access, loss, or disclosure. However, please note that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute certainty.

7. Your Individual Rights (Access and Correction)

Under Canadian privacy legislation, you have the right to request access to the Personal Data we hold about you and to request corrections if any information is inaccurate or incomplete. If you wish to review, update, or request the deletion of your data, please contact our Privacy Officer using the details provided below.

8. Children's Privacy

Our Service is intended exclusively for users aged 18 and older. We do not knowingly collect personally identifiable information from anyone under the age of 18. If we discover that a minor has provided us with Personal Data without verified parental or legal guardian consent, we will take immediate steps to purge that information from our secure servers.

9. Changes to This Privacy Policy

We reserve the right to update our Privacy Policy to reflect changing operational or legal landscapes. Any changes will be made transparently by updating the "Effective Date" at the top of this page. For significant updates, we will provide a prominent notice on our homepage or notify you directly via email prior to the modification taking effect.

10. Contact Us

If you have any questions regarding this Privacy Policy, wish to exercise your rights to access or correction, or have a complaint regarding our data handling practices, please contact our designated Privacy Officer:

• Via Email: selfbeauty.ca@gmail.com
• Via Web: Through the secure contact form on our website.